Privacy policy

1. Who We Are
Ruff & River operates this website and online store, including all related products, services and features (the “Services”).
We use Shopify as our ecommerce platform, which helps us provide and operate the Services.

By using the Services, you agree to the collection and use of personal information as described in this Privacy Policy.

2. Personal Information We Collect
We may collect the following types of personal information:

2.1 Contact Details
Name, address, phone number, email and shipping information.

2.2 Payment Information
Payment details and transaction information (processed securely by our payment providers).

2.3 Account Information
Login details and preferences if you create an account.

2.4 Order & Activity Information
Products viewed, items added to cart, purchases, returns and browsing activity.

2.5 Communications
Information you provide when contacting us.

2.6 Device Information
IP address, browser type, device type and network information.

2.7 Usage Information
How you interact with the website, including pages visited and timestamps.

3. How We Collect Information
We collect personal information in the following ways:

3.1 Directly from You
When you make a purchase, create an account or contact us.

3.2 Automatically
Through cookies, analytics and your device when you browse our website.

3.3 From Service Providers
Including payment processors, shipping partners and analytics tools.

3.4 From Third Parties
Where permitted by law.

4. How We Use Personal Information

4.1 To Provide and Improve the Services
Processing orders, payments, delivery, customer support and website optimisation.

4.2 Marketing and Communications
Sending updates, offers and personalised content where permitted.

4.3 Security and Fraud Prevention
Protecting accounts, detecting fraud and maintaining platform security.

4.4 Legal Requirements
Meeting legal obligations and responding to lawful requests.

5. How We Share Personal Information
We may share information with:

5.1 Service Providers
Shopify, shipping carriers, payment processors and IT support.

5.2 Marketing Partners
To support advertising and personalised marketing.

5.3 With Your Consent
For services you choose to use, such as specific shipping options.

5.4 Legal and Safety Reasons
Where required to comply with laws or protect our business.

5.5 Business Transfers
If ownership of our business changes in the future.

We do not sell personal information.

6. How Shopify Uses Information
Because our store is powered by Shopify, they may collect and process personal information about your interactions with our website.
For details, refer to Shopify’s privacy resources:
Shopify Privacy Policy: https://www.shopify.com/legal/privacy
Shopify Privacy Portal: https://privacy.shopify.com/en

7. Third-Party Links
Our website may link to external websites. We are not responsible for their privacy practices. Please review their policies before providing information.

8. Children’s Data
Our Services are not intended for children, and we do not knowingly collect information from individuals under the age of majority.

9. Security and Retention
We use reasonable safeguards to protect personal information.
We retain information only as long as necessary to operate the Services, fulfil orders, meet legal requirements and maintain records.

10. Your Rights and Choices
Depending on your location, you may have the right to:

• access your personal information
• request correction or deletion
• request a copy of your information
• opt out of marketing communications

You may contact us at any time to exercise these rights. We may need to verify your identity before processing your request.

11. Complaints
If you have concerns about how your information is handled, please contact us using the details below. You may also have the right to lodge a complaint with a privacy or data protection authority in your region.

12. International Transfers
Your information may be transferred and processed outside your country. When required, we use approved legal safeguards to protect this data.

13. Changes to This Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page, and the “Last Updated” date will be revised accordingly.

14. Contact Us
Email: hello@ruffandriver.com.au
Mailing Address:
Ruff & River
PO Box 135
Waterford QLD 4133
Australia